Digitimes is reporting that Apple is developing a $799 addition to it’s highly successful Macbook Air line. The new, more affordable laptop line will reportedly be available in the third quarter of this year.
Currently, Apple’s 11-inch 64GB MacBook Air is priced at US$999 with a 128GB version priced at US$1,199. The 13-inch 128GB version is priced at US$1,299 and 256GB version is US$1,599. If Apple decides to launch a US$799 MacBook Air, the sources believe the strategy will damage Ultrabooks allowing Apple to continue to press its advantage.What do you think? If you could get an Apple Air for $799, would you say no and buy a Windows 8 Ultrabook? Use the comments below and let us know…]]>
I’d call this a win- apple being forced to change their current marketing strategies in order to compete. I don’t much like MBAs, the design turns me off, but I like where this is going.
Depending on SSD brand.. (Intel) i think more people will buy.
Why and how would Apple do this? No way the SSD could be smaller, and Apple will not put low end CPUs in their products. I say this is bunk and can’t and won’t be done.
Apple products are seemed to be high end and luxury nowadays….no way to produce a low end one. but maybe they will design a more powerful MacBook Air and low the old model price.
maybe, but it really dependa on the specs. The air cannot be touched like a yoga though, can it? And if i were to get the air , i would put windows 8 plon it