If you are looking to make your content marketing better, then you need to make sure you have three main things. Understanding of various content types, integrity and originality, and a viable goal to work with. SO, if you wish to understand how to create a Wikipedia page for a band, then you need to understand your goal behind it. Usually it is about SEO and to find more audience. So, make sure your strategy is helping you determine that and for that you need a viable goal that you can rely on.. What do you think?