Microsoft HoloLens Readiness Program Expands In Europe

We don’t know when the successor is coming, but as this expansion of the HoloLens Agency Readiness Program shows, Microsoft certainly seems to be pleased with performance of the original device.

As the software giant revealed, the program was initially launched at BUILD 2016, with just 10 partners in the US and Canada assisting companies creating mixed reality experiences.

Redmond followed it up by launching HoloLens in several new markets last year.

And now the company has added 6 new Europe focused agency partners to the program. As Lorraine Bardeen, General Manager, Microsoft HoloLens and Windows Experiences explained:

“Working with one of our hand-selected HoloLens Agency Readiness Partners is one of the quickest ways to get started with creating mixed reality applications that can transform working with 3D data, bringing new products and information to life, and creating new opportunities for business growth.”


We have Black Marble, Fundamental VR and REWIND in the UK, Holoforge and Immersion in France, while Germany has Zuhlke in its column.

The company further said that the HoloLens ecosystem is now thriving, and the platform is enabling more customers than ever to create solutions for the mixed reality device. This is notable success for HoloLens in the enterprise world, over the past couple of years.

Something few would have predicted when the device first started shipping in the US, in March 2016.

Still, no idea when Microsoft will unveil a new version of the headset, what with how well this first-generation model seems to be doing right now. But there’s no doubt that the software titan is working on a revision behind closed doors at Redmond.

HoloLens is a big play for the company, and slow as its success may be, success it is nonetheless.

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