
- Â There will be a localized version of the store in all languages supported by Microsoft.
- The top 40 markets will have local pricing.
- Developers will be paid in 20 different currencies.
- Metro apps will have to be sold through the Windows Store, with the exception of enterprise applications.
- Microsoft will be using a more hands off approach than the Apple and seem to indicate that they will take less for that transactions performed by the store than Apple will. *Stay tuned for more on that *
- They are demoing apps now.
- Seems like Microsoft will enable publishers to handle back end subscription using their own custom mechanisms.
- Not sure if that only applies to large publishers.
- Not sure what those tools are.
- The example used here is the Daily Telegraph newspaper
- Developers will also be free to release ad supported applications.
- The Windows Store application models so far are
- Free
- Paid
- Ad-supported
- Subscription
- Trial to Paid
- Application Approval – Microsoft are trying to be tempered.
- They will share QA tools with developers to minimize code errors.
- Microsoft will offer developers access to stats and reports for their apps including sales etc but also including crash stats and performance statistics.
- Microsoft will take 30% of developer revenue from the apps. When that application makes over $25,000, the percentage will drop to 20%. That’s curious because its the same as Apple and a sharp contrast to Google who take 5%. Strike One against the Windows Store.
- The Windows Store will debut in February of 2012 with Windows 8. I guess that date has been confirmed now.
- The store will start out with free applications and initially, application submissions will be by invite only.
- This makes sense in order to iron out the bugs and make sure the process is manageable.
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