Windows 8 Is A Marvelous Innovation, Hurt By Device Confusion, Says Analyst

March 15, 2013
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Microsoft may secretly be fuming with the lack of new devices that are powered by its latest operating system, but there are some that believe the case to be otherwise.

Redmond has not hidden its desire to see more PC manufacturers embrace the Windows 8 OS and bring new devices to market that make the most of its features.

While the idea may seem simple at first glance, it is, in fact a double-edged sword — at least, when it comes to mobile devices, if not traditional PCs and laptops. This is what Techaisle analyst Anurag Agrawal seems to think.

Talking to InformationWeek, the analyst said:

“They serve up a dizzying array of brands that causes confusion even within the knowledgeable and well-researched end user. [There are] too many individual brands competing with each other both on the OS side and on the device side.”

So basically, a large (if not huge) number of form factors, brands and features are only causing more and more confusion among buyers, who are actually forced to do a lot more research before they decide on a Windows 8 product.

Currently,  several hardware vendors are already selling Windows 8 devices — the most important big guns being Dell, HP, Lenovo, Asus, Acer and (friendly old) Samsung. And of course, Microsoft itself, with its Surface line up of slates.

You thoughts on this matter, ladies and gentlemen? What was your experience when deciding on a Windows 8 device? Did it entail more research than usual to land the perfect piece of electronic?

Share your thoughts in the comment section below.

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Mike Johnson is a writer for The Redmond Cloud - the most comprehensive source of news and information about Microsoft Azure and the Microsoft Cloud. He enjoys writing about Azure Security, IOT and the Blockchain.

All Comments

  • Easy choice. Got a Surface Pro. It fit the form factor that I was looking for and has enough Wow! factor to satisfy me. Besides, it really runs great with the OS. This is my first Win8 device and, so far, I love the OS. Yeah, takes some getting used to, but it really isn’t that much different and besides, it is meant to handle 2 form factors. Dig into it, you’ll love it.

    Dan March 15, 2013 10:23 am Reply
  • Unfortunately, Surface PRO does not have a good enough soundcard to support my MIDI keyboard and using music writing software. Finding another choice that has the right soundcard but has features that the Surface has (screen separates from keyboard or at least a fold-back) is really difficult. Every I see a nice design, the specs are so low for what I need it to do.

    DCJason March 15, 2013 10:10 pm Reply
  • Windows 8 is for kids who poop in dipers and play with apple ipad.

    M.Beg March 17, 2013 3:32 am Reply
    • No… Straight forward and logical designs are the future. Icons are a thing of the past, you can see it leace the web more and more…

      Simon Tupper March 18, 2013 3:01 am Reply
  • Windows 8 is the right move but is it the right time? People are not over the iconic interfaces…not yet

    Simon Tupper March 18, 2013 2:58 am Reply

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